You’ve Built The Practice. Why Does It Still Feel Like It’s Running You?

A two-year business mastermind for equine veterinary practice owners who want real profitability, genuine freedom, and a practice that works for their life. Not the other way around.

Since 2021, we’ve helped more than 50+ equine practice owners improve profitability and reduce owner dependence.

Accepting
10 Practices Only

(Only 5 spots remaining)

Applications Close
on 28th August 2026

(or until allocation exhausted)

Next Future Intake: August 2028

Does This Sound Like Your Life Right Now?

You went into equine practice because you love the medicine. You love the horses. You love the difference you make.

But somewhere along the way, the business started running you instead of the other way around.

  • You work harder every year but there is always too much month left at the end of the money.
  • You judge your profitability by how much cash is in the bank, not by actual numbers.
  • You haven’t taken a real vacation in years because you’re terrified of what would happen if you did.
  • You lie awake worrying about payroll, cash flow, or the next big expense.
  • You feel responsible for everything and everyone, and there’s no one to share that weight with.
  • You know things need to change, but you can’t see the way forward.

If you nodded at even one of those, you’re not alone and you’re not broken.

You just weren’t taught how to run a business. Nobody was.

The Mastermind is a two year implementation program: year one is about fixing what’s broken and building operational efficiency, year two is about strategic planning and scaling what works.

No One Is Coming To Save You.

Not the next good season. Not the next fee rise.
Not the next piece of equipment that will finally make things easier.

You’ve been waiting, maybe without even realising it, for something outside your practice to fix what’s happening inside it. A better year. A windfall. A moment where it all just clicks into place.

That moment doesn’t come on its own.

But here’s what does:

You deciding that you’re done waiting. You choosing to understand your numbers, fix your pricing, build your systems, and lead your practice like the business it actually is.

There’s no white knight. But there is a version of you who has everything you need to turn this around. And that version isn’t as far away as it feels right now.

That’s what this program exists to help you find.

The average equine practice operates on 5-10% profitability.

That’s not a medicine problem. That’s a business problem.
And it’s completely fixable.

Someone Exactly Like You Did This.

Three years ago, Dr. Zoe was at breaking point. She was about to walk away from her practice entirely and leave the veterinary profession. She was working to pay the bills and not much more.

She joined the Business Mastermind.

What happened next:

  • Revenue up 84% in the first year
  • Revenue up 22% in the second year
  • Revenue up 24% in the third year
  • On track for 30% growth this year
  • This is while maintaining a profitability greater than 30%.
  • Built a team and got significant time back
  • Became an employer for the first time

What other mastermind veterinarians say…

  • Highly recommend this course to anyone thinking about starting their own equine practice or anyone who is already in business! There is always room to grow!
    After feeling super stagnant in small animal practice I felt pulled towards starting out on my own. After graduation I had dabbled in equine dentistry and decided this is the path I’d love the explore however I had zero idea on how to start a business. I had heard about mastermind and was thrilled to be able to join the program! There is absolutely no way I would be where I am so early on in my business ownership if it were not for Olivia and the mastermind program! I am now in the second year and my business continues to grow, along with my confidence!
    Dr. Mikhalla Middleton
    BVSc/BVetBiol
  • This program helped teach me how to run my business instead of letting my business run me. I highly recommend Mastermind to equine veterinary business owners at any stage.
    In my first 2 years of owning and running my ambulatory equine practice I realized that I knew more about equine medicine than I did about running a business. Dr. Olivia reached out and invited me to take part in the Mastermind program, and I am very grateful to have taken her up on the opportunity. The round table discussions with colleagues and structured lessons helped me month by month to better run my company. Work life balance is a large focus and by the halfway mark of the program mine had improved immensely. My stress levels decreased and home life improved thanks to Mastermind. Whether you’ve just started your business or are looking at retirement.
    Michael Marricle
    DVM
  • The mastermind pushed me to achieve my goals by breaking down problems and providing reasonable solutions.
    Need an accountability partner to maximize your business success? Are you unhappy with your finances? I joined that Mastermind over 3 years ago and since then my business is smashing goals. I feel in control over my finances! Each meeting we meet with other business owners and share our problems. For each problem each owner comes up with a solution so on average we go over 8 problems and develop 10+ solutions for each problem. If you haven’t been through the problem yet, chances are another team member has and can share insight. I love this group. It holds me accountable and provides much needed structure and guard rails to my business and personal growth. Life is never perfect and neither is my business but I am certain that I wouldn’t be where I am today without the Mastermind and nor would I have the quality of life. I would suggest it to all those who are struggling as business owners to join this collaborative group.
    Oberlin B McDaniel
    DVM
  • Mastermind has made a huge difference in my business.
    It has given me the tools and knowledge to ensure my business’s success. It has enabled me to chase my dreams in a professional way and provided me with the peace of mind that I can support myself and my family.
    Sini-Maria Peltola
    DVM MANZCVs (Eq Dent)
  • Strongly recommend for anyone new or old to equine business ownership.
    The Business Mastermind course has given me the tools not only professionally, but personally to run an efficient and profitable equine practice. It’s given me the tools to charge appropriately, understand my worth as an equine vet and maintain a balanced life to enjoy my job even more!
    Dr. Ashleigh Fisher
    BVSc MANZCVs (Eq Dent)
  • Joining the Business Mastermind group has given me so much confidence to the point where now I feel and act like a business owner.
    When I first started 3 years ago, I was at breaking point. I was about to give up on my business idea and leave the veterinary profession. I felt like I was just working to pay the bills.
    Working with Dr Olivia James and fellow practitioners in a small group, has given me so much confidence to be able to increase my revenue and profits and to make the first step in becoming an employer. I now have a small team, that help my business to grow and has given me so much of my time back.
    My revenue went up 84% in the first year, 22% the second year, and 24% last year, and now on track to reach 30% increase this year. This is while maintaining a profitability greater than 30%.
    Dr. Zoe Manning
    BVSc/BVetBiol

Hi,
I’m Dr. Olivia James.

Dr. Olivia James, an equine veterinarian, standing beside a dark brown horse in a grassy field while wearing a stethoscope and clinic vest.

I’ve been an equine veterinarian for over 30 years and a practice owner for more than a decade. For most of that time, I watched brilliant colleagues do everything right: work hard, care deeply, never cut corners. And still struggle to make their businesses work.

I was determined to figure out why.

I spent 15 years and more than half a million dollars studying how high-performing businesses actually work. That included the Tony Robbins Platinum Partners program: 18 months travelling the world, sitting in rooms with people from the global rich list, learning about finance, negotiation, leadership, and strategy from people who had actually done it. Warren Buffett. Robert Kiyosaki. Jay Abraham.

Not to show off. To figure out what they knew that we didn’t.

I built my equine practice to over 60% profitability, from a solo ambulatory operation through to associates and a purpose-built equine hospital. Some years reached 69%. It never dropped below 60%.

When I applied what I learned inside my own practice, everything changed.

That quote stopped me. Because it’s exactly what’s happening to equine veterinarians right now. We are working ourselves into the ground and it still isn’t enough.

So I built something to change that. Applied specifically to equine veterinary practice. So you don’t have to spend 15 years and half a million dollars figuring it out the hard way.

Real Practices. Real Numbers.

Since 2021, more than 50 equine practice owners across six cohorts have completed the Business Mastermind, from Australia, the USA, Canada, Europe, and beyond.

Our most recent cohort, on average:

Average 59.7% revenue growth

Average 68.7%* profit growth

Six Cohorts completed since 2021

Olivia’s $50,000 Guarantee

Every applicant goes through a fee review during their discovery call, where we look at your most frequently performed procedures, your current pricing, and exactly where revenue is being left on the table.

In every full-time, established practice we’ve worked with, this exercise has identified a minimum of $50,000 in additional profit, and that’s profit, not revenue, money the practice was already capable of making and simply wasn’t collecting.

For most practices, the real number is significantly higher.


Olivia’s $50,000 Guarantee

In your first session, we will identify a minimum of $50,000 in additional profit your practice is currently leaving on the table.
For most practices, the real number is significantly more.

Which means you’re never asked to invest on a promise. By the time you’re invited to join, the profit has already been found.


That’s not a marketing claim. It’s what we see in practice after practice.

We identified enough additional profit to cover the cost of the program many times over

The practice funds this program. You don’t.

Your Investment

The Business Mastermind is a 24-month program.
The investment is USD $1,897 per month.

Best for cashflow

$1,897 USD

per month

Best value overall

$13,333 USD

3 installments – 6 months apart

If you’re reading this and thinking ‘I can’t afford this,’ that reaction is the most important reason to keep reading.

The practices running on the thinnest margins benefit most from the fee review alone. You will identify significantly more in additional profit in session one than the monthly investment costs.

You cannot afford not to fix this. And we’ll show you exactly how in the first session.

What Actually Happens After You Apply?

Watch this short video before submitting your application. I’ll explain exactly what happens, what we’ll cover on your discovery call, and how we identify opportunities to improve your practice’s profitability.

Is This Program Right For You?

This is for you if:

  • You own an equine, ambulatory, or mixed practice with significant equine caseload
  • You’re established and operational, not pre-revenue
  • You know your practice has more potential than its current results show
  • You’re willing to look at your financial statements honestly
  • You want more profitability, more freedom, and a practice that doesn’t depend entirely on you
  • You’re ready to implement what you learn, not just think about it

This is NOT for you if:

  • You’re not willing to look at your financial statements. This is the work. There’s no way around it.
  • You want motivation without implementation
  • You want a social group rather than genuine accountability
  • You’re a part-time or hobby practice
  • You want results without showing up and doing the work

This program works because of who is in the room.

Every discovery call is personally held with Dr. Olivia James. We don’t accept everyone.

10 places per cohort. That’s it. (Five spaces remaining. Once filled, waitlist for August 2028 will commence)

The Two-Year Journey

The most common question is: why two years? Can’t we just do a weekend course?

You can. But it won’t work. Here’s why.

It takes three months to genuinely shift how you think about your business. Another three months to implement properly. Six months to build what I call business muscle, where the new habits stop being things you have to consciously choose and start being how you just operate.

That’s year one.

Year two is where you pull the levers. More time. More profit. The systems start running without you needing to be across everything. The most common thing members say at this point: this is the first busy season where I’ve actually felt in control.

Year 1: Gain Control

Before we scale anything, we fix the foundations.
  • Fee structure and pricing review. This is where the first major ROI comes from.
  • Reading and understanding your financial statements for real, not just for the yearly accountant visit
  • Setting meaningful KPIs and critical drivers specific to your practice
  • Systems and processes. Even solo practices have these. We make them intentional.
  • Identifying and firing the clients who cost you more than they’re worth
  • Structure, boundaries, and making the practice work around your life
  • Decision-making on equipment purchases
  • Combating missed charges
  • Increasing referrals of A-class clients
  • Managing employees
  • Identifying and removing business interrupters

Year 2: Build Freedom

Once the foundations are solid, we focus on building a practice that doesn’t need you to be across everything.
  • 1:1 strategic planning session with Olivia at the start of the year
  • Comprehensive P&L analysis and second fee review
  • Developing leadership within the practice
  • Reducing owner dependence across key functions
  • Building mission, values, and culture that attracts great people
  • Increasing practice value, whether you plan to scale, exit, or just have more options
  • Using data to make strategic decisions, not gut feel

What You Get As A Member

Monthly mastermind sessions, live only. 90 minutes, same group every month, facilitated by Dr. Olivia James.

Fast-start: three sessions in the first six weeks to create early momentum and a clear 90-day action plan.

Mastermind Buddy: paired with a peer from the group for accountability between sessions. More powerful than it sounds.

90-day planning: two major goals, two minor goals, reviewed at every session.

Monthly financial review: pricing, profit, KPIs so you always know exactly where your practice stands.

Private member community: a small group of practice owners who understand precisely what you’re dealing with.

Direct email access to Olivia for urgent issues between sessions.

Monthly teaching summaries to refer back to.

A curated welcome package, delivered to your front door.

Sessions are live only. There are no replays.

The accountability comes from the group being in the room together. Replays don’t create the same outcomes. If you’ve ever committed to watching something later and then didn’t, you already know why.

Getting up at 5am for a session is hard.
Being broke and burned out at 60 is harder. Choose your hard.

The Three Things You’re Probably Thinking

‘I don’t have the time.’

You have time to eat, sleep, and work. Those are non-negotiable because they keep you alive. This program keeps your business alive, and more than that, gives you time back. Every member who shows up consistently finds they spend less time reacting and more time deciding. One 90-minute session per month. That’s the commitment.

‘I can’t afford it.’

That’s the most common thing we hear. It’s also the clearest signal that you need this program. The fee review in session one will identify a minimum of $50,000 in additional profit. For most practices, significantly more. That covers the entire two-year program cost in the first session. The practice funds this. You don’t.

‘I don’t know if it will work for me.’

You don’t have to take our word for it. Read the testimonials at the top of the page to view real member experience. But here’s the real question: if nothing changes, where will your practice be in 12 months? In 24? Sit with that for a moment. That discomfort is more useful than any guarantee we could write.

Frequently Asked Questions

Yes. This program is designed for veterinarians who already own an equine practice. It’s application-based. If you’re not sure whether you qualify, apply and we’ll let you know.

No. Some of our best results have come from solo ambulatory practitioners. The most important factor isn’t practice size. It’s your willingness to look at your numbers and implement change.

Many practices join because they know there’s more potential in their business than their current results show. If you’re already profitable, the question is: how much more could it be, and how much more freedom could you have?

Yes, with Olivia. The more visibility we have, the more specific the guidance. Everything shared inside the mastermind is strictly confidential.

10 Practices. That’s the cap. Deliberately small because the intimacy and trust of the group is a core part of what makes it work. As of today, we have accepted 5 practices into this cohort, so spots remain.

Because the accountability comes from the group. Replays don’t create the same outcomes. If you’ve ever committed to watching something later and then didn’t, you already know this.

Life happens. We have a process for this. Reach out and we’ll work through it.

Two years is the minimum to genuinely change how a business operates: not just learn the concepts, but build the habits, implement the systems, and see the compounding results. After two years, you have the option to continue into the Graduate Program. There’s a reason our largest cohort is graduates.

Apply For The Upcoming Mastermind Cohort

Every applicant goes through a fair review before being invited to join. We don’t invite a practice unless we’ve already identified a minimum of $50,000 in additional profit sitting on the table (assuming you qualify in the other areas). That’s not a promise of that what might happen once you are in it’s already happen once you are invited to join.

First Session Commences on 3rd September

Applications close 28th August 2026.
We only accept 10 practices every 2 years.
Once the cohort is full (currently 5 spaces remaining), the next opening will be August, 2028.

We review every application personally. You will hear from us within 2 business days

One Final Thing


If you’ve read this far, something resonated.

Maybe it’s the numbers. Maybe it’s the idea of not carrying this alone anymore. Maybe it’s just the relief of someone finally understanding what it actually feels like to own an equine practice.

Whatever it is, that pull you’re feeling is worth paying attention to.

The members who get the best results from this program share one thing. They weren’t perfect when they joined. They weren’t already profitable. They didn’t have everything sorted. They were just done waiting for something to change on its own.

They decided no one was coming to save them. And they showed up anyway.

If that’s where you are, apply. Let’s have a real conversation about your practice and figure out together whether this is the right fit.

I can’t wait to see what the next two years will look like for you.

Dr. Olivia James
Founder, The Equine Practice Company

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